TREASURE was presented in the event “Plastic films in mobility”
The event was focused on film surface designs and technologies within the automotive supply chain.
Technology and design for the car interior are important factors in the purchasing decision as brand distinction is key to OEMs.
Technologies of film decoration for surfaces enable design differentiation between the vehicle manufacturers and within the vehicle categories. Functional integration through film technology, the integration of optical and haptic effects gives variant options within closed surface structures. What is seen today as state-of-the-art in the interior is increasingly being used on the exterior with new approaches in the field of front modules.
Our colleagues Stephan Harkema was presenting and disseminating TREASURE activities in the event that was celebrated 10th-11st May.